graphic detail

graphic detail

. . . hype without the hype . . .

P + G + C + M

Graphic Detail is a TOTALLY VISUAL, minimally textual web + app platform. We configure each website or app as some combination of full screen photography (P) +/- interactive full screen data graphics (G) +/- compelling content (C) +/- an attractive marketplace (M).

HOW (WHY)?

We partner with folks who are well-positioned in a relevant community, discipline or sector. A partner could be interested in any of these: visibility, advocacy, education, promotion, and (usually but not always) revenue generation.

full screen PHOTOGRAPHY (P)

A single photographic image FILLS THE ENTIRE SCREEN, from various perspectives depending on screen resolution.

INTERACTIVE MAPS + GRAPHS (G)

Interactive javascript maps + graphs are incorporated in some configurations. Our partner FACTGRAPHS.ORG produces high quality embeddable responsive verifiable data visuals, presented without commentary. FACTGRAPHS are freely re-usable. They are designed for bloggers, educators, students, independent media (actually all media), nonprofits, for-profits, researchers, advocates and opponents, and anyone engaged in social discourse, politics, policymaking and spirited debate. A single javascript factgraph fills the screen.

VISUAL SECTORS

The Whole Nurse Catalog (C) is a visual directory of foundations, nonprofits, schools, services, and products. The Pediatrics Directory (C) similarly services the Pediatrics Community.

DATA DIRECTORY

A focused data directory is attached to any GRAPHIC DETAIL site that incorporates FACTGRAPHS (G). Search results highlight FACTGRAPHS and identify data resources from all over the internet.

ARTS + SCIENCE

Graphic Animal (P+G+M), Immunography (P+G+C+M), Microbiography (P+G+C+M), Invisible Garden (P+G+C+M).

WE WELCOME PARTNERS!

Graphic Detail is READY TO PARTNER on any sort of community or sector venture. We have some great ideas on how to share the labor and the revenue.

PARTNER'S ROLE

You, as PARTNER, are right in the thick of things (you are established in your sector of interest, in your community in the broad sense of the term). You work with us in developing a new community +/- catalog, identify data + topics of interest, and most importantly gather or attract blurb creators (the 'community'). You are the community builders +/- content creators.

OUR ROLE

We, the production team at GRAPHIC DETAIL, produce + maintain the site and make things flow beautifully. We manage the marketplace. Our nonprofit partner FACTGRAPHS.ORG creates graphs + maps that can be embedded within your domain. Factgraphs are based on verifiable data and are freely available for re-use, by anyone.

REVENUE MODELS

Together we choose the revenue model. Here are some options.

CUSTOM BLOG POSTS

In sites with ample content, every POST is a blurb. Paid posts contain appropriately labeled content from partner organizations; the marketplace also includes labeled affiliate marketing posts.

PHOTO BLURBS

In photo sites, every PHOTO is a blurb. Community members who create blurbs might be offered the choice between a free option (blurbs with no links) and a monthly or yearly paid option (blurbs with links to map + phone + web pages + social media). The paid option would be chosen by merchants, media and advertisers, and perhaps individuals who want to promote something.

REVENUE SHARING (P)

In a photography-only (P) platform, the partner and Graphic Detail could share revenue 50:50.

REVENUE SHARING (P+G+C+M)

In a platform that includes graphs +/- maps, the partner and Graphic Detail and Factgraphs could share revenue 40:40:20. Or maybe there are fewer graphs and maps, and the ratio is 45:45:10.

SPONSORSHIP MODEL

An organization (e.g., the national society of windtunnel technicians) might decide to financially sponsor a platform, enabling its members to create blurbs, with links, for free.

SPONSORED with REVENUE

The windtunnel technicians society might provide the financing for a full-featured platform where its members can create for free, and then recoup its costs through advertising blurbs sold to interested parties in the industry.

LET'S GET STARTED

Yes! But we don't know yet who you are. Please contact us at hello@invisiblepublicity.com.

VALUE PROPOSITION

Graphic Detail's visual platform means maximum visibility for your [ sector | cause | community | area of interest ].

THINKING ABOUT IT?

Please contact us at hello@invisiblepublicity.com.

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