invisible publicity

. . . hype without the hype . . .

A WELCOME MESSAGE

At INVISIBLE PUBLICITY, our (editorial) goal is to model the next generation of interplay between internet content + its sponsors. The traditional online layout is exhausting and exhausted, with meaningful content interrupted and disrupted by blinking advertising widgets and blaring (often unrelated) video ads. We present a clean, crisp alternative.

HOW IT WORKS

PARTNERS are allocated a certain number of active posts or 'blurbs' (INVISIBLE PUBLICITY), for a monthly fee. Each blurb presents a thin slice of the partner's overall program or agenda or viewpoint. Then . . .

PARTNER PUBLICITY

The appropriately marked partner posts (blurbs) do not disrupt. Rather they are part of the flow of posts with relevant content or matching tags. In this model, core content is presented without distraction. And partner publicity in turn gets the entire uncluttered screen.

IN THE FLOW

Blurbs are surfaced with similarly tagged relevant content, or in proximity to the complementary or competing perspectives of colleagues / competitors / interested others.

OUTSIDE THE FLOW

Blurbs can also be explored as part of a coherent single-source stack (in a blog format, click on the partner's name as CATEGORY).

GRAPHIC DETAIL

Graphic Detail is a TOTALLY VISUAL, minimally textual web + app platform.

WHAT'S SO SPECIAL?

Graphic Detail means totally visual fullscreen PHOTOGRAPHY + INTERACTIVE GRAPHS + MAPS. The Graphic Detail platform is perfect for INVISIBLE PUBLICITY.

FULLSCREEN

A single photographic image FILLS THE ENTIRE SCREEN. Same for each interactive map + graph.

CREATIVITY

Deploy INVISIBLE PUBLICITY on the GRAPHIC DETAIL platform to create an unconventional directory or a beautiful fullscreen unconventional catalogue.

SHOW ME

Take a look at this unconventional directory, leveraging our GRAPHIC DETAIL platform to deploy INVISIBLE PUBLICITY for an entire sector or discipline. Here is another unconventional directory, and another. And this one is a simply beautiful unconventional universal (multi-vendor) catalogue.

MINIMALLY TEXTUAL

BLURB = fullscreen photo + essential info + relevant links.

IT'S ALL A BLUR(B)

You got that right.

(RE)USABLE GRAPH(IC)S

The Graphic Detail platform integrates fullscreen FACTGRAPHS. These interactive graphs and maps are created from verifiable, accessible partner data. Factgraphs expand the range and utility of an unconventional Invisible Publicity directory. And readers can snag these factgraph blurbs and EMBED them within their own online work.

FOR REAL?

Graphs and maps are FREELY REUSABLE under factgraph's Creative Commons Attribution 4.0 International license.

COMMUNITY SPIRIT

In some Graphic Detail set-ups, interested members of the target community create blurbs on the fly, using our user-friendly user interface.

VALUE PROPOSITION

Graphic Detail's visual platform means maximum visibility for your [ sector | cause | happening | destination | community | organization ].

SHOW ME

CLIMATOGRAPHY.ORG leverages our GRAPHIC DETAIL platform for some INVISIBLE PUBLICITY for organizations + entities engaged in the future of the climate. CONFLICTING OPINIONS is an unconventional directory of think tanks, foundations and non-profits. INVISIBLE AGING is all about staying young, perhaps forever. INVISIBLE GARDEN is a simply beautiful universal catalogue.

TELL ME

Here are the various CONFIGURATIONS available in graphic detail.

PARTNER WITH US!

Would you like to PARTNER with us on a graphic detail website + app? Do you have any questions?

. . .